The desk of Worcestershire architect, David Holland. Designing new homes, extensions, remodelling, low-energy and sustainable buildings.

My approach

When clients engage with me to be their architect, it is because we have a common interest in creating something beautiful and sustainable. This shared passion is crucial to the success of any project. I don’t consciously adopt a particular style, but there are a few guiding principles to my work.

The environment

It is no understatement to say that our climate and biodiversity crisis is the single biggest challenge we as a society face. In 2019, buildings account for nearly 40% of energy-related CO2 emissions. With every project, reducing the environmental impact is my number one priority. I prefer to adopt passive strategies - high levels of breathable, natural insulation; airtightness; passive ventilation; careful control of solar energy - that are tailored to the UK climate, rather than relying on greenwash.


Fashions come and go in every aspect of life, including in architecture. Rather than yielding to these trends, I much prefer to create something honest and timeless. One of my favourite ways to achieve this is to draw on the regional styles of Worcestershire, Warwickshire and the Cotswolds, as well as using a simple palette of good-quality, sustainable materials. When brought together with skill and care, these materials can be beautiful in their own right, having the ability to transform a mere ‘building’ into an elegant piece of considered architecture.


We live in a wasteful culture where we are forever buying, consuming, and disposing of things. The built environment is, unfortunately, no different. Through careful consideration and development, my designs reduce construction waste and are designed to be flexible and adaptable, so they can meet your changing needs and those of future occupiers.


Collaboration is a big part of my process. When you hire me, you don’t just get me, you get access to my entire network of collaborators. I regularly work with landscape architects, crafts-people, ecologists, conservation consultants, structural engineers, cost consultants and like-minded contractors.

A backdrop for a considered life

For me, the most successful projects aren’t the ones that compete for your undivided attention. They aren’t kitted-out with the latest tech, shiny materials, or expensive taps. They are, in fact, pure and honest; beautiful and well-crafted. Good architecture brings a smile to your face, not because of cheap (or expensive) novelties that eventually wear off, but because of the opportunities created to experience happiness and satisfaction and even better when we can achieve this whilst being kind to the environment we live in. It is the backdrop to a healthy, sustainable and ethical life; a considered life.